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COVO

Completed at Three's a Crowd


Positioning Covo as the embodiment of the pinnacle of achievement. The heroic Double 'V' badge taking the form of a victory podium – stating clear intent from a highly respected organisation with a strong underground following and a determination to succeed.

Founded in 1985, they've become market leader within the local sporting goods industry.  Australian owned and operated, delivering quality products and service across the Country. 

Covo is community. Their dynamic, new look helps build on a proud philanthropic portfolio supporting Australian sporting clubs, schools and charitable organisations.

Visual identity - Art direction - Product - Packaging - Digital - Rollout





Information

Client
COVO

Studio
Three's a Crowd

Completed
2014

Team
CD Adam Pugh, Natalie Lippiatt

Using Format