RACV
Completed at Principals
Brand refresh reflecting a renewed positioning and brand idea, better combining the experience for members across the full RACV offering of Motoring, Mobility, Home and Leisure.
'We're there for you' means helping members live a life with confidence, through delivering high quality experiences, trusted solutions and local commitment. The exciting new visual and verbal communications showcase: Life in a positive light.
Visual identity - Design - Strategy - Digital
Information
Client
RACV
Studio
Principals
Completed
2021
Team
CD Pip Ireland, Min Shim