Wolf Kanat

Completed at Three's a Crowd

Born in Belarus – a place that crushed individuality – bred a deep personal revolution, Wolf Kanat rebelled against being forced into the ordinary. An individual, he wanted a broader horizon and the freedom to achieve.

Beginning with naming, this spirit inspired the brand that proudly bears his name.

An authentic story of a daring man, with a personal connection to the Kanat family roots and the origins of the family business. With the idea established, a look was crafted that captured the personality and spirit of the brand.

Exclusively released through Myer stores and select fashion boutiques.

Visual identity - Photography - Art direction - Digital - Promotional - Collateral